We have seen many reviews about digital camera online as well as in magazines, newspapers and also in TV shows. Bottom line is that why we are only seeing reviews that are saying all the wonderful stuff. It makes it difficult to decide what brand of camera we should be buying. My thumb rule is not to trust completely when you are reading reviews that are directly from manufacturer or advertising office as they are connected to the manufacturer of the digital camera. As such, the digital camera reviews can be seen as untruthful as it just mentioning all the good points. This is normal for them to mention all good stuff as to boost their sales with these reviews.
You will never hear them telling you about bad stuff or any glitches found in their digital camera. If all these are revealed then they will never be able to get sales. Therefore when comes to any press releases or reviews from manufacturer, it is best to take a pinch of salt as half truths. Guess you might have other experiences with products that claim to have all those good stuffs but ended up not working as what had been said to you. Just remember that press releases are simply press releases which are meant to get people to buy their products or boosting their images. So, when it comes to advertisement, you must be alert as what is being said or promoting. There are better way of checking reviews by doing more research work and finding the truths in their products.
If you are looking at reviews that are written in specialty magazines, then you will know that these sites are catered for tech stuff and not link with the manufacturer when comes to review. Therefore they are giving more reliable reviews and are more truthful. You will see that the critics are not afraid to reveal the truths about the good points as well as the bad points since they are not tied up with the manufacturer. You will be able to read these reviews pointing out difference between one brand to another and whether good or bad. These reviewers are very knowledgeable and well verse with products and they certainly know what they are saying when comes to digital camera reviews. Their reviews are not linked with advertising agency which are not those flowery words to attract you to purchase. Other than these reviewers, you can be one of the best source since you will have the same kind of experience when using the camera. Since you own the digital camera, you will try it out and know more about what are the good and bad points. Now you can give the comparison of what had been said in other reviews and providing your own unbiased review. Go through what had been said about the digital camera you own and try them out to see if it is what had been said. If not then you will know why and can write it in your own review. Remember to tell that you are talking about it as hand-on experience. This is where you can find truths in reviews and help you or others to get the right choice when buying digital camera.